1948 Playboy

1948 Playboy A48 Convertible

Offered by RM Sotheby’s | Hershey, Pennsylvania, October 11-12, 2018

Photo Courtesy of RM Sotheby’s

The Playboy Automobile Company was founded in 1947 by Lou Horowitz, a Buffalo, New York-area Packard dealer who wanted something smaller to sell after WWII. The prototype was shown in late ’46 and the Playboy Convertible went on sale in 1947.

Early cars used a Hercules engine and this, one of the later cars, uses a 2.0-liter Continental straight-four making 40 horsepower. It features an early retractable hardtop and sat on a 90-inch wheelbase. Featuring three-abreast seating, this car topped out at 75 mph.

The company folded in 1951. This car is #88 of 97 built and 43 are thought to survive, including the original prototype (a total of 99 cars were made, only 97 were “production” models). A rare example of a Post-War start-up automobile company, this car was painted in 2010 and can now be yours. Click here for more info and here for more from this sale.

Update: Sold $132,000.

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