Velie Touring

1910 Velie Model D-40 Touring

Offered by Mecum | Dallas, Texas | September 2024

Photo – Mecum

Passenger cars and tractors have an intertwined history, especially during the dawn of the automotive industry. Velie was founded as a wagon maker in 1902 – kind of late to the game on that one. Just six years later they were ready for cars. So what’s the tie in with tractors? Well, company founder Will Velie was a grandson of John Deere himself.

Early cars were sold through John Deere dealerships, including this 1910 model. Velie offered three models in 1910, with the Model D being the touring car. It’s powered by a 40-horsepower Lycoming inline-four.

All 1910 models cost $1,800 new – which was not inexpensive. The company produced quite a few cars through 1929, but somehow this is the first we’ve managed to feature. Despite closing up shop in 1929, Velie was not a victim of the Depression but rather a victim of its two main company leaders dying within a few months of each other.

You can read more about this one here.